Dive in

School of Wine and Spirits Business

Immerse yourself in over 2000 years of wine culture

Famous worldwide for our wines of exceptional character and tradition, when you study at BSB you'll be surrounded by 29,000 hectares of vineyards which are over 2,000 years old.

Unique in the world, the “climates” (terroirs) of Burgundy’s vineyards were classified as a UNESCO World Heritage Site in 2015. The wines produced here are the stuff of dreams for wine lovers everywhere: Romanée-Conti, Clos de Vougeot, Meursault, Pommard, Nuits-Saint- Georges, to name just a few.

The benefits of BSB

CLOSE
TAILOR-MADE
GUIDANCE

Professors at BSB continuously adapt their teaching methods and curriculum to keep up with the fast pace of change in today’s society. Classwork is often enhanced through case studies, workshops, field trips, conferences, and guest lectures.

A MULTICULTURAL
ENVIRONMENT

With 25% of our student body from overseas, you will be exposed to a variety of cultures which will help prepare you for an international career or diverse work environment.

CONNECTIONS
WITH RESEARCH
& CORPORATE WORLDS

Our faculty includes professors, teacher-researchers, and experts from the business world in order to strengthen the practical dimension of our teaching and enhance your employability.

Choose from 4 specialised programmes

Top 6 reasons why students choose 
BSB's School of Wine & Spirits Business

# 1

ACADEMIC EXCELLENCE

  • Triple accredited by AACSB, EQUIS and AMBA, BSB is ranked among the top 1% of business schools in the world.
  • The Specialised Master in International Wine & Spirits Business (MS CIVS), the longest-standing international programme, is ranked number 1 in France and number 3 in the world (Eduniversal 2020).
  • The MBA Wine & Spirits Business is ranked second best internationally focused MBA taught in France (Le Moci 2020).

# 2

HOLISTIC KNOWLEDGE

Industry-specific expertise

Courses dedicated to production methods, tasting techniques and the world’s wine and spirits markets, all taught by our School of Wine & Spirits Business professors and visiting faculty from Burgundy University’s Jules Guyot Institute.

Additional WSET 2 or 3 certification

As the international benchmark, these professional certificates are incorporated into all programmes, providing a significant career boost for graduating students.

Management and entrepreneurship skills

Programme curriculum includes modules dedicated to marketing, management, law, finance, and business planning - all applied to the wine and spirits economy.

Field trips and conferences

Network and gain insights into the global wine and spirits industry via professional events led by market leaders and participate in various excursions to vineyards in and beyond France.

#3

UNRIVALLED FACILITIES

Our school was the first of its kind in the world entirely dedicated to the teaching of and research into wine and spirits management. At the heart of it all is our Wine & Spirits Business Lab, a behavioural research laboratory designed specifically for the alcoholic beverage industry.

SWSB Wine Tasting Room

The Tasting Room


A state-of-the-art room comprised of 32 fully equipped places for tasting classes and research activities.
SWSB Wine Cellar

The Cellar


A 12-degree storage cellar situated at the building’s entrance and housing the institution’s collection of bottles.
BSB The Spirits World

The Spirits World


An area specially dedicated to the art and science of making spirits.
SWSB The Business Lounge

The Business Lounge


A sophisticated and elegant reception area for meetings and networking.

# 4
AN INTERNATIONAL STUDENT BODY

On BSB campuses, you'll find students from over 75 different nationalities, 20 of which are typically represented within The School of Wine & Spirit Business.

This creates a dynamic, multicultural atmosphere which enhances your soft skills and contributes to a global network of classmates, colleagues and professionals which you can tap into both during and after your time at BSB.

# 5
A WINE AND SPIRIT NETWORK LIKE NO OTHER

  • A 2,000-strong alumni network plus the support of 17,000 alumni in BSB's global community.
  • Create a niche network according to your chosen area of expertise such as import/export, distribution, production, or marketing.
  • Form new partnerships via regular contact with industry leaders based in France and abroad at courses, conferences, field trips, and meetings.

# 6
GUIDANCE EVERY STEP OF THE WAY

Courses delivered in face-to-face, small groups (20-30 students on average), facilitating the learning process and dialogue between students.
A career and coaching centre designed to support students in looking for internships and jobs, as well as shaping their career paths.
Individual assistance with the admissions procedure, visa applications, and finding accommodation in France.
Personalised guidance, including an in-depth welcome programme with free language classes and team building activities all year round.

Ready to apply?

You can submit your application through our online system. 
First choose your programme and then click on the Apply Now button within that programme page.

Top 6 reasons why students choose BSB's School of Wine & Spirits Business

# 1

ACADEMIC EXCELLENCE

Double accredited by AACSB and EQUIS, BSB is ranked among the top 1% of business schools in the world.

The Specialised Master in International Wine & Spirits Business (MS CIVS), the longest-standing international programme, is ranked number 1 in France and number 3 in the world (Eduniversal 2020).

The MBA Wine & Spirits Business is ranked second best internationally focused MBA taught in France (Le Moci 2020).

 

CTA - Accreditations & Rankings 

# 2

HOLISTIC KNOWLEDGE

Industry-specific knowledge

Courses dedicated to production methods, tasting techniques and the world’s wine and spirits markets, all taught by our School of Wine & Spirits Business professors and visiting faculty from Burgundy University’s Jules Guyot Institute.

 

Additional WSET 2 or 3 certification

As the international benchmark, these professional certificates are incorporated into all programmes, providing a significant career boost for graduating students.

 

Management and entrepreneurship skills

Programme curriculum includes modules dedicated to marketing, management, law, finance, and business planning - all applied to the wine and spirits economy.

 

Field trips and conferences

Network and gain insights into the global wine and spirits industry via professional events led by market leaders and participate in various excursions to vineyards in and beyond France.

 

#3

UNRIVALLED FACILITIES

Our school was the first of its kind in the world entirely dedicated to the teaching of and research into wine and spirits management.

The Wine & Spirits Business Lab

A behavioural research laboratory dedicated to the world of wine and spirits.

The Wine & Spirits Business Lab

The Tasting Room

A state-of-the-art room comprised of 32 fully equipped places for tasting classes and research activities.

SWSB Wine Tasting Room

The Cellar

A 12-degree storage cellar situated at the building’s entrance and housing the institution’s collection of bottles.

SWSB Wine Cellar

The Spirits World

An area specially dedicated to the art and science of making spirits.

BSB The Spirits World

The Business Lounge

A sophisticated and elegant reception area.

SWSB The Business Lounge

#4

AN International Student BODY

On BSB campuses, you'll find students from over 75 different nationalities, 20 of which are typically represented within The School of Wine & Spirit Business.

This creates a dynamic, multicultural atmosphere which enhances your soft skills and contributes to a global network of classmates, colleagues and professionals which you can tap into both during and after your time at BSB.

#5

A WINE AND SPIRIT NETWORK LIKE NO OTHER

  • A 2,000-strong alumni network plus the support of 16,000 alumni in BSB's global community.
  • Create a niche network according to your chosen area of expertise such as import/export, distribution, production, or marketing.
  • Form new partnerships via regular contact with industry leaders based in France and abroad at courses, conferences, field trips, and meetings.

#6

GUIDANCE EVERY STEP OF THE WAY

  • Courses delivered in face-to-face, small groups (20-30 students on average), facilitating the learning process and dialogue between students.
  • A career and coaching centre designed to support students in looking for internships and jobs, as well as shaping their career paths.
  • Individual assistance with the admissions procedure, visa applications, and finding accommodation in France.
  • Personalised guidance, including an in-depth welcome programme and team building activities.
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